Author: The Right Mix
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WHAT IS A CONTENT FUNNEL
A content marketing funnel is a visual step – by – step system that helps marketing brands attract potential customers. The funnel helps guide those customers through the journey of awareness, to consideration, and then to conversion or a paying customer. At each stage of the funnel, t he user intent is different, meaning that…
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Stir up your digital marketing strategy!
Comfort can be a creativity killer and once you have used a social media strategy for too long there is a risk of your content getting stale and losing its momentum. Take a moment to review your content engagement and conversions and see if it is time to stir up your digital marketing approach.
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Our Top 8 Podcasts for the Digital Marketer
Podcasts are a really convenient way of staying up to date on all marketing-related current affairs. But with over 850,000 active podcasts globally, how do you select those that are most useful to today’s digital marketer?
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Free Online Tools We Love To Use
To help us manage our business we make use of a large variety of marketing apps every day. But with so many to choose from, where do you even start? Read on or check out this reel on why we love the following free tools!
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Hurray for Heuristics! UX Rules of thumb you can’t afford to ignore!
Whether you are building your own website or application from scratch or using any of the templates from site or app builders such as Wix, Wordpress or Shopify, it is important that you are aware interface rules of thumb, or heuristics, that improve the usability e of your site and enhance user retention.
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UX Design Principles Check List
UX Design is all the rage, but what does it actually mean and how can you start improving the user experience of your app, website or service delivery without having to study for 6 months or hiring a specialist?
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Supporting the change makers
Finding purpose and balance in your work life is not new but merging job satisfaction and connectivity with a higher sense of urgency to help the world and all its inhabitants definitely seems an integral part of the current zeitgeist…
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Print vs Digital Media
Companies have been shifting their focus from print to digital marketing for many years now. Print, however, has proven to be more resilient than expected…
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10 practical steps to analyse SEO
SEO, or Search Engine Optimisation, has an enormous impact on the success of your business. Your SEO strategy determines how easily your target customers can find you.
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April Fools’ Day
Check out our personal top 5 April Fools’ Day ads from previous years below and let us know your favourite ad of 2022 after today.